Friday, 15 May 2009

Search Engine Optimized (SEO)

There are many opportunities for marketing your business on the Internet and use search engines optimized articles was one of “gatekeepers” strategies more and more pre-qualified ‘natural & # 39; search on your site visitors.

Now, I ‘m sure that you ‘ ve heard all this, “the man search on the Internet seeking information (aka ‘ article) to solve a specific problem. ” People who are simply don ‘t search on the Web to buy your ‘ finished ‘!

If you’re really understand this research “path “, then, do you understand the meat and potatoes, how does the Web, is ‘a source of information for citizens.
To fully understand the concept ‘follow the money ‘. Search engines need to be able to rank content websites, so they are constantly looking back in their engines. In search function more they are finding relevant content in a search engine means more revenue for this search engine (for example the success of Google AdSense).

That is why blogs and RSS, the “buzz”. Blogs and RSS to make content (copy words) “Fluid ” … This means that the content changes often. This means that the robots of search engines like these technologies, you find more often, and then the content classification (if the blog is the key article optimized).

To see how it works, go to the website each News. News sites have a volume of continuously changing. For example, CNN spidered (yet) the Googlebot something like 28.0000 times a day.

Why? Because of CNN’s ever changing content, and I guess the ‘bots’ are ‘lazy’? They go to where the good, and changing content is more often.

The SEO aspect of article writing.

Think of SEO as “filing”. What I mean by this is that good search engine optimization strategies help the search engine to “file” your content appropriately. Good keyword analysis gives you the information to enable the search engine bot with the ‘right’ filing.

There is no smoke and mirrors tactics. His mother was right when she said that you ‘telling the truth is always better in the long term ‘. This principle applies in particular to good SEO practices.

Now, how can we this concept of “fluid” Search engine optimized content and put it in one of the links in bonanza for your own Web site (ie say sending your standing in the roof Fil time, so to speak)?

These are the core principles…

1. Ensure that the link for your article is on a web page hosted on a unique IP address.

2. Ensure that the link for your article is on a web page that has a unique, wholly independent set of backlinks.

3. Ensure that the link is on a web page that is at least loosely relevant to the topic of your own web site.

As you can see, it ’s not enough for your article on a compendium of articles. Your article must be in a category (and preferably a specialist directory) inside “discussion ‘. In other words, it would never be in your article on ‘take care of your dog animals “in a directory focused on financial management.

Addition to the placement of your article to be individually, but also your newspaper articles on sites and, of course, there are also strategies RSS (but ’sa different story And another Article).

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